Launching a funnel? Sending a flash offer? Now you can see exactly what’s converting in your emails.Our built-in sales tracking lets you monitor real revenue from every email and automation flow — no third-party tools required. Check opens, clicks, conversions, and total revenue at a glance. Whether you’re testing a nurture sequence or selling a full digital product, your data lives right where you work.Track sales. Spot friction. Optimize faster. Let’s break down how it works →
Tracks sales by linking your email and automation clicks to checkout activity — all through smart, automatic UTM tagging.Every link in your email or automation flow is tagged behind the scenes with UTM parameters like utm_campaign, utm_source, and utm_content, so when a user clicks and makes a purchase, it connects that revenue to the original message.No manual setup. No external analytics tools. Just insights that drive better copy, better flows, and better results.
📘 Example: Someone clicks a “30% off” button in your welcome email. If they buy, you’ll see that sale tracked under that exact email — including how much revenue it generated.
Behind the scenes, but fully visible where it matters.Read more about UTM HereSales tracking can be used in both Email and SMS, whether that be via campaigns or in your automation workflows. First lets take a look at setting up the Sales tracking in emails:
In the email campaign builder, head to the Summary tab. There, you’ll see the option “Track sales from this campaign.”Once enabled, simply add your UTM parameters — and that’s it. Every sale driven by this email will be tracked automatically, no extra setup needed.Real clicks, real conversions, real revenue. All linked directly to the message that moved your audience to act.
Email analytics give you a full picture — not just who opened and clicked, but who actually bought.Under each campaign or automation email, you’ll now see:
Opened — Total recipients who viewed your message
Clicked — Those who engaged with your links
Sales — Revenue generated from this email
Orders — Number of purchases directly attributed
💡 Revenue tracking is powered by UTM data, so every sale is linked to the exact email that drove it.See what converts. Refine what doesn’t. Real insight, right where you write.
Beyond opens and clicks, break down revenue by product — giving you full visibility into what’s actually converting.Here’s what you’ll see in your Email & Automation Analytics:
Item-level sales — track revenue from individual products, templates, or course bundles
Subscriptions — monitor recurring revenue from memberships and ongoing access
Upsells & Downsells — see which offer paths are boosting AOV or saving abandoned carts
Top-performing products — ranked by revenue, conversion rate, or volume
💡 Use these insights to double down on high performers, refine your offer stack, and remove what’s not landing.
